This past June at the Cannes Lions International Festival of Creativity, Mullen Lowe Group launched “Can Your Lions”, a fundraising effort to help feed the people of earthquake-ravaged Nepal. We made a pledge to donate the value of all the Lions we won to the World Food Program (WFP), and asked the industry to join us. But our efforts are just getting started. This year, Mullen Lowe Group is partnering with the WFP to give families and children a full stomach, as well as a full heart and mind. That and hope for the future.